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Monthly archives "July 2014"

3 Simple Steps to Increasing the Positivity in Your Workplace

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As a leader in business, you understand that someone who is happy and feels valued will work harder. The challenge is achieving that state of positivity. What’s the best way to do that, you ask? You gave them more money already. They have the title that befits them. What more do they need? It’s a little more complicated than that, but the solution is simple really.

Positivity breeds positivity. Positivity must be engrained into the core of your organization. Not sure how to do that? Read on. Here are three simple steps to increase positivity in your workplace:

  1. Lead by example. When I said “Positivity breeds positivity,” I meant it. This doesn’t mean skirting by the facts. Be open and honest with your staff, even behind closed doors. Depending on the hierarchy or your organization, one manager could feel threatened or defeated by your way of speaking behind closed doors. If that manager feels uninspired, how do you think the team members in the weeds will feel? It is important to find the positive of the situation. If sales are lower than projected, do you think the team would perform better if you harped on them for missing projections or if you inspired them to develop a solution?
  2. Find brand advocates. Internal brand advocates can bring massive benefits to an organization. Sometimes brand advocates are…

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5 Tips in Telling Stories for Business Success

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Nearly everyone on this planet has one thing in common – the love of a good story. As staples at bedtime and in board rooms alike, what makes a “good” story is highly debatable. Actual good stories last years, decades, centuries and even millennia. Businesses that aren’t telling stories are simply losing out on engagement with new audiences. Here are five key tips in telling stories for success in any business:

1.Keep it simple: Simplicity is bliss. Once consumers have to start trying to figure out where you’re going or remember random facts they will likely give up. Don’t overcomplicate the story. Sometimes it takes an outside person to see the full picture and edit your story down. Certain facts that may be relevant for you don’t matter to the end user.

2.Success lies in truth: Making up stories may work in advertising but never in an actual news item or business pitch. Get your facts ironed out and straight first. Assuming makes an… well you know.

3.Make it relevant: Relevancy means that when telling a story it may not be

– See more at: http://airfoilgroup.com/5-tips-in-telling-stories-for-business-success/#sthash.0TUVIAIT.dpuf